Appear Here expands to the US with New York City launch

Appear Here has expanded to the US beginning with the New York City area.

Two of the biggest real estate firms in the world, Blackstone and Simon Property Group, along with Brookfield, one of the largest firms in New York, have signed up exclusively with Appear Here to list hundreds of spaces in the city’s most popular neighborhoods like Chelsea, West Village, SoHo, Nolita and Williamsburg.

Appear Here was founded in London in 2013 by 20-year-old Ross Bailey. Despite having no industry experience, Bailey signed the top UK landlords exclusively to the platform.

Today, over 80,000 brands worldwide use Appear Here to find space and carry out their visual ideas. Following Appear Here’s success in London and Paris, the U.S. was Appear Here’s natural next step to accelerate its overseas

Bailey said: “More than ever, designers, brands and entrepreneurs are realizing that renting space online is the fastest and most flexible approach to retail. We’re excited about the opportunity to bring our award-winning platform and service to the US, starting with New York.”

Zachary Beloff, director of business Development at Simon Property Group, added: “Simon’s high visibility, upscale centers in the New York area provide the ideal backdrop to test new concepts.

“We believe that Appear Here’s unique product and community of forward thinking international retailers, new brands, makers and independents will benefit from our highly engaged audiences who seek out and avidly consume interesting experiences.”

Appear Here has raised $9.4m to date from investors including Europe’s largest VC firm Balderton Capital, Forward Investment Partners, MMC Ventures and Meyer Bergman. The London-based company has a team of 40-plus with offices in the UK, France and New York. For more information visit

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