Zoopla wins back agents after dip

Property portal Zoopla said it is winning back agents after months of losing listings to competitors including OnTheMarket.

OnTheMarket only lets members list on one other site and many agents had opted for rival Rightmove with Zoopla loosing just under 25% of its clients over the last year.

However this now seems to be changing with the firm having said it had added 213 new branches, taking its total to 12,556 at the end of July.

Zoopla said its listings inventory also continued to grow, up 7% from 828,000 to 882,000 properties.

Alex Chesterman, founder & CEO of Zoopla, said: “We are very pleased that over the past few months of trading we have returned to growth in our number of UK Agency members.

“Our huge audience of property-interested consumers remains loyal and engaged and our members are enjoying strong performance and a competitive advantage in terms of both brand exposure and leads generated via our platform.

“With the acquisition of uSwitch now complete and the business performing well, we are focused on developing our combined services to provide consumers with a single resource for all their property needs which will serve to further enhance our user engagement and create a greater competitive advantage for our advertisers.

“We have come a long way since our launch just seven years ago, but there still remains so much more to do that I am incredibly excited about. I am delighted to be able to fully commit to ZPG for the long-term and deliver the growth strategy of the Group.”

The board said it was delighted to secure the long term commitment of Chesterman.

Mike Evans, chairman of Zoopla Property Group, said: “We are delighted that Alex has committed to the business for the foreseeable future.

“His entrepreneurial and creative approach has been the driving force behind the growth of the business over the last few years and we believe will be instrumental in delivering enhanced shareholder value over the long-term.”

Add a Comment

Your email address will not be published. Required fields are marked *